National Small Business Week is a good time to remind yourself that building a digital business means knowing which SEO tips to implement first. No matter what they’re searching for, people typically turn to search engines first. The best way to grow your traffic, no matter what your business, is by creating a website with both search engines and your visitors in mind.
In today’s search engine-oriented market, SEO is the most effective way to drive traffic to your website without paying for advertisements. For small businesses with limited budgets, this can be a huge advantage when facing more established competition. SEO (search engine optimization) is a way of structuring your website to build traffic through organic search. As opposed to paid traffic, which comes from advertisements, organic search traffic comes from high rankings in search engines and creating quality content that captures your audience. In a world where 32 percent of people click the first Google search result, SEO is a crucial part of any business.
But optimizing your website all at once can be daunting for owners of small businesses who have a lot else to do. These six actionable SEO tips are the best place to start -- small changes can transform your traffic.
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Original article written by Scott McGovern, Blocklr & Growth Nuts.
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